Image of fishing net on the Sea Sea boats in Alaska

Our Story

We're the Wheelers.

Sena Sea Seafoods is the culmination of our family’s rich fishing history, our desire to share our fresh, never-farmed fish, and our commitment to ocean stewardship and responsible fishing that offers a sustainable seafood source. (Sena is pronounced Seena).

Fifth generation of fishermen

Sena's grandfather immigrated from Norway with his brothers and became a commercial fisherman in 1938. They fished using traditional Norwegian longlines and passed the knowledge to their children, who passed it on again. Sena's father, Art, fished for thirty years, and Sena has fond memories of making trips with him on the Alrita as a teenager.

Read More About Our History
Image of Sena's grandfather, Lars, on a fishing boat
Image of the Alrita, Sena Sea Fishing Boat

Rich had the privilege of “breaking in” on the Alrita and learning the traditional Norwegian ways from Sena’s dad. We are proud to be the fifth generation of fishermen, carrying on our family tradition and teaching our kids as well. A highlight of any fishing season is when we can get the kids out on the boat to help Dad.

"We work hard to bring home the best fish in the world and our goal with Sena Sea is to bring the consistent premium quality that we get to enjoy, direct to our customers...something they just can't find anywhere else."

Why Sustainable Fishing is Important

Sustainable fishing means catching enough fish to keep the population healthy, protecting their habitats, and ensuring that people who rely on fishing can continue to make a living. As a renewable resource, fishing offers sustainable food solutions. By focusing on being committed stewards of our natural resources and fishing responsibly, we can help ensure that there will be rich oceans and fish populations in the future.

Meet Sena

Sena has a masters degree in Nutrition and Food Science with a specialty in quantifying omega 3's in fish, and determining prefered handling practices for premium quality. 

Sena Wheeler, founder and CEO of Sena Sea Seafood
Rich Wheeler, Sena's Husband and main fisherman holding a just caught Copper River Salmon on their fishing boat in Alaska

Meet Rich

Rich has been fishing commercially for more than 25 years, with experience in long-lining and gill-netting. He does a majority of the fishing for Sena Sea, and we also source from fellow fishermen who share our high quality standards, and commitment to sustainability. 

Why choose Sena Sea?

We are family-owned and operated fishermen and we also run a small, fisherman-owned custom processing facility in Cordova, AK (60 North Seafoods). We specialize in premium quality and traceability so we know and trust all our fishermen. Plus, we can trace every fish to the exact location where they were caught. Our fish never leave our hands, and we have complete control of our entire process from our boats to your box.

From the pristine waters of Alaska, we deliver quality in the most sustainable and responsible way possible — right to your doorstep!

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